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The growth of housing in the east house, townhouse, condo, including business, Luxury Home at him in Nakhon Ratchasima. Has become crossfit shoes a game changer for the furniture industry is in a state of stagnation, crossfit shoes three years ago when the market turns into a "balmy" on the fly.
"Condo living is a lot going on both locally owned multi-millionaires and Big Brand in Bangkok, to be invested in the Northeast. crossfit shoes The villa also has a big heart, he was a millionaire Korat Thailand. To buy a house lot Of course, these people want high quality crossfit shoes furniture "meal Rakks Diฐ Schwalbach, President of SB Furniture Co., said the reason for the growth in furniture market in the Northeast.
That's the first reason The reason crossfit shoes for this is that in the Mass a strong positive income populations in three provinces of Nakhon Ratchasima, Khon Kaen, Udon Thani has grown significantly from 4 years ago at 30,000 baht / household / month. But this time the number is 50,000 baht.
Not just about revenue growth. But buying behavior has changed as well as the meal Rakks said that in the past, buying the furniture of the East will focus on the function of the use of furniture, eg in the bed headboard. have plenty of storage shelves. But this need not be the elegant design of the Modern.
"People today prefer to buy furniture online shop on Set is great value and easy to clean. crossfit shoes But other people Prefer to buy pieces. I used to decorate their homes. Because other people Tastes in home decor more sensitive. crossfit shoes "
Whether the current SB Furniture and Concept crossfit shoes brands are using the same strategy is focused on how to sell to dealers, dealers of 200 dealers nationwide. In the East, there is a limit of 30 reasons to use this method. I know that the local agency has the power Power Connection.
"He's lived in the area for local people crossfit shoes would know our customers very well. Although this time the game will be urban. But the relationship is still the same people. Because buyers are confident that if the product is what will get full service from the owner is known. "
It is evident that the market position it would be easier to reach customers Koncept proportion of sales to 60% in the East of SB Furniture is 40%, but no matter what the brand. Any sector customers The promotion campaign was so. We build strong sales
"Promotion Set Promotion are particularly severe series has been very popular because it is home to lure people into the store. We will assist with preparation of media, such as flyers, roadside signs, advertising, communication, promotion parade of shops to. "
To be strong with promotion price. But the goal is not to compete with the existing Local Brand in the Northeast, many opt for cheap price. Customers swarm the market, as many people think, but SB Furniture Koncept and choose to "different" would place themselves crossfit shoes in the middle and upper market.
"Local Local furniture brand, whether it is the region where Thailand's poor economy if consumers crossfit shoes lost buying power. Sales will be lost under heavy impact. But we also target crossfit shoes middle to even the economy is bad. I am not going to buy the game and he gave us the luxury brand. "
A market gap was visible for more. Make chess in the Northeast market is. In addition to expanding the dealer to add more. Also including SB Furniture and bringing a product to be sold by the Koncept Modern Trade at Home and so on.
Although the online world of the East would have been similar crossfit shoes to those in Bangkok. But back online order has not been very popular. Especially crossfit shoes meat products, furniture Rakks told clients in Bangkok. From courage to order furniture online. But back in the East will see the world's only online only. If you like to travel to the store. The reason the customer is not familiar with the product and want to experience it. Before you buy
The plan of SB Furniture, crossfit shoes DC prepared to invest their own distribution centers within easy reach. Because, you know, furniture is very difficult to transport goods. If transportation is a great piece, could impact as defective. If the furniture assembly, it must be qualified as an operator at the customer's home.
Cover Story: Raiders crushed Japan (just 3,999 baht, it's Japanese).
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